Note: This is the 2024鈥�2025 eCalendar. Current program and course information is now found in the 黑料网 Course Catalogue at .
Overview
Information Systems : Methods and tools to leverage the power of social media, with a focus on a variety of questions ranging from strategic to operational matters pertaining to firms鈥� social media initiatives, metrics to capture relevant outcomes, and predictive analytics to link social media chatter to business performance.
Terms: Winter 2025
Instructors: Havakhor, Taha (Winter)
